ADPR 4850 & 5850

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    • Sketchnote Exercises
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  • Google Trends Assignment
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    • Mobile App Creative brief
    • InVision Tutorial
  • Personal Bio
  • Home
  • course overview
  • Course Texts & Materials
  • Learning Outcomes
  • course information
  • Grading Criteria
  • Fall 2017 Schedule
  • Sketchnoting
    • Sketchnote Exercises
    • Sketchnote Submit
  • resources
  • Google Trends Assignment
  • ComScore 2017 Mobile Report
  • Creating Personas
  • #BeingThirteen
  • User Experience Design
  • UX/UI Final Project Design Assignment
    • Mobile App Creative brief
    • InVision Tutorial
  • Personal Bio

Week 14 | Wednesday, April 23 

The Convergence Roadmap

> Assignment Due In Class

11th Current Events Report

> Readings

Convergence: Transforming Business at the Intersection of Marketing and Technology 
by Bob Lord & Ray Velez > Part 2: The Road Map > Chapters 8, 9, 10, 11 & Final Thoughts
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